SURE,
WRITING
IS HARD

SURE,
WRITING
IS HARD

Even for pros, writing isn’t easy.
It takes discipline, stamina and brain power – combined with business sense and a huge dash of creativity. A sense of humor is required.

That suits us just fine.

WordsFresh is one of the few creative agencies in the U.S. focused on message strategy and writing. Since our founding in 2001, we’ve been privileged to serve some of the most respected companies and brands in this country and beyond.
We often become a trusted extension of their teams, bringing fresh ideas, expanding their capabilities and strengthening their impact. Our clients range from Fortune 500 companies to nonprofits.

Even for pros, writing isn’t easy
It takes discipline, stamina and brain power – combined with business sense and a huge dash of creativity.

A sense of humor is required.

That suits us just fine.

WordsFresh is one of the few creative agencies in the U.S. focused on message strategy and writing. Since our founding in 2001, we’ve been privileged to serve some of the most respected companies and brands in this country and beyond.

We often become a trusted extension of their teams, bringing fresh ideas, expanding their capabilities and strengthening their impact. Our clients range from Fortune 500 companies to nonprofits.

THERE’S
A REASON
FOR OUR
PASSION

Our passion for writing is rooted in a strong sense of purpose.
Our work is centered on three core beliefs:

THERE’S
A REASON
FOR OUR
PASSION

Our passion for writing is rooted in a strong sense of purpose. Our work is centered on three core beliefs:

WE BELIEVE GREAT
WRITING SUPERCHARGES
ALL COMMUNICATIONS

WE BELIEVE IT’S A
NOBLE JOB TO HELP
GROW THE COMPANIES
AND ORGANIZATIONS
THAT MAKE A
DIFFERENCE

WE BELIEVE HELPING
OTHERS SUCCEED IS A
SPLENDID WAY TO LIVE

WE BELIEVE GREAT WRITING SUPERCHARGES ALL COMMUNICATIONS

WE BELIEVE IT’S A NOBLE JOB TO HELP GROW THE COMPANIES AND ORGANIZATIONS THAT MAKE A DIFFERENCE

WE BELIEVE HELPING OTHERS SUCCEED IS A SPLENDID WAY TO LIVE

OUR
PROCESS
STARTS…
WITH
WORDS

Starting with words keeps your communications focused —
from idea to execution. It’s how we consistently deliver business results.

1.
TARGET

2.
DISCOVERY

3.
WRITE FOR THE TIP
OF THE SPEAR

4.
EXECUTE

Define the bullseye so
we know when we’re
successful.

Who are the audiences?
What do we want them to
do or believe?

Research and interview
internal experts,
stakeholders and
sometimes clients
or customers, depending
on the project.

If it’s beneficial, we can
conduct qualitative research.

Create copy that will hit
the mark with precision.

We ask: Does it hit
the bullseye? Will it inspire
visuals?

Keep all visuals and
tactics aligned with
key messages.

Ensure all new and
ongoing communications
align with original
strategy and content.

OUR
PROCESS
STARTS…
WITH
WORDS

Starting with words keeps your communications focused — from idea to execution. It’s how we consistently deliver business results.

1.
TARGET

Define the bullseye so
we know when we’re
successful.

Who are the audiences?
What do we want them to
do or believe?

2.
DISCOVERY

Research and interview
internal experts,
stakeholders and
sometimes clients
or customers, depending
on the project.

If it’s beneficial, we can
conduct qualitative research.

3.
WRITE FOR THE TIP
OF THE SPEAR

Create copy that will hit
the mark with precision.

We ask: Does it hit
the bullseye? Will it inspire
visuals?

4.
EXECUTE

Keep all visuals and
tactics aligned with
key messages.

Ensure all new and
ongoing communications
align with original
strategy and content.

WRITING.
AND SO
MUCH
MORE.

WRITING.
AND SO
MUCH
MORE.

Clients come to WordsFresh for the writing expertise. They often stay
for the creative execution, including graphic design, video production, animation,
event planning and more. Unlike most agencies, there are no account executives here.
Your writer remains your single point of contact and stays in the lead of your
communications, so they never stray from the ultimate message intended.

THERE’S
A WORD
FOR A
TEAM
LIKE THIS

Clients come to WordsFresh for the writing expertise. They often stay for the creative execution, including graphic design, video production, animation, event planning and more. Unlike most agencies, there are no account executives here. Your writer remains your single point of contact and stays in the lead of your communications, so it never strays from the ultimate message intended.

THERE’S
A WORD
FOR A
TEAM
LIKE THIS

BUT
WE’RE
STILL
SEARCHING
FOR IT

The usual terms – talented, creative, innovative, committed, imaginative,
passionate, nice, smart, funny – just don’t feel grand enough.
See for yourself.

MARY PAT NIMON
President and
Lead Writer

EILEEN HOLSTON
Marketing Writer

FAITH DAWSON
Writer and Assoc.
Project Manager

HOLLY RUDOLPH
Writer and
Project Manager

JEN NEWTON
Creative Lead and
Senior Writer

MARY JO GEDIMAN
Senior Writer and
Project Manager

MIJUNG LEE
Designer

JENNIFER KEMNITZ
Writer and
Project Manager

KIM SEARS
Office Manager

REBECCA REEVES
New Projects Specialist

BUT
WE’RE
STILL
SEARCHING
FOR IT

The usual terms – talented, creative, innovative, committed, imaginative, passionate, nice, smart, funny – just don’t feel grand enough.
See for yourself.

MARY PAT NIMON
President and
Lead Writer

EILEEN HOLSTON
Marketing Writer

FAITH DAWSON
Writer and Assoc.
Project Manager

HOLLY RUDOLPH
Writer and
Project Manager

MARY JO GEDIMAN
Senior Writer and Project Manager

JEN NEWTON
Writer and
Project Manager

MIJUNG LEE
Designer

JENNIFER KEMNITZ
Writer and
Project Manager

KIM SEARS
Office Manager

REBECCA REEVES
New Projects Specialist

WE’D
LOVE
TO HEAR

FROM
YOU

WE’D
LOVE
TO HEAR

FROM
YOU